This Marketing Method is Helping Small Businesses Give Back to Their Communities

Old marketing methods don’t work that well anymore. Countless ads, sponsored posts, paid testimonials are more likely to hurt than increase your profit margin. And, in terms of emotions, they feel kind of… hollow. Not to mention some of them can seriously damage your company’s reputation if you don’t keep an eye on them.

But, what if you were to invest money in marketing and help someone in the process? How would that feel?

Scholarships are the fastest, easiest way for any company to give back to their community. By providing a scholarship, companies demonstrate to youth that success can be a good thing.

Scholarships nurture potential and show that people care. And, as you will see, they can be a powerful marketing tool.

Easy as 1, 2, 3

Until recently, businesses had a challenging time setting up and emitting their scholarships. Luckily, the process is now as easy as 1,2,3.

Scholarship.App is a platform that lets businesses set up their own scholarships and connect to students seeking financial help. With us, the process of setting up a scholarship is a piece of cake – our state-of-the-art scholarship creation wizard will have you gliding through all the criteria you wish to define.

Whether you have specific parameters in mind, or your scholarship is for high school or college students, specific demographic criteria, recurring scholarships, we got you covered. And, if you wish, even the final draw can be automated.

Also, we know the drudgery of administrative work. That is why we have provided you with legal templates – terms of agreement, affidavit and privacy policy – that can be customized to your needs. The documents are integrated into the platform and set up in minutes, rather than hours of legal work.

Yours is just to sign up, click and create a scholarship.

Spend less, get more

Aside from the ready-made platform and the joy of contributing to a community, Scholarship.App is a platform that is concerned with your business. It is especially suitable for small- and medium-sized businesses, who want effective marketing. By creating a scholarship, you secure benefits for your business as well.

The scholarships you set up are advertised and promoted to a giant pool of students. This way, you spend a tiny portion of the money you would have spent on other advertising vehicles, with the same or higher reach. Did we mention they also instantly make students’ lives better?

Additionally, you gain access to a wide audience to promote your business. They say there’s no better marketing than word-of-mouth. We make sure that your business is mentioned in the most positive context, as you deserve as a scholarship provider.

Finally, in case you are on the lookout for fresh professionals, you will meet the up-and-coming experts in your field. Imagine the time and resources saved in the HR department through this method.

By the way, when those future experts start looking for jobs, they will already know you as the company that cares and is willing to invest in the future.

It’s a win-win for both you as a business and the students.

More humane marketing

We are on the verge of re-thinking the marketing methods.

There is, undoubtedly, still place for traditional marketing and pitching your products.

However, for companies that want to invest their time and finances wisely, and build their communities in the process, scholarships are the way to go.

Giving back has never been easier. And, now, giving back is becoming a viable marketing model.

Honest and sustainable. Communal.

As a business, do you want to wait until this method too has become questionable? We didn’t think so.

Instead, you want to seize the opportunity and help students in need, while building your business at the same time.

With Scholarship.App, this process is practically effortless, with countless benefits on both sides.